Hugo Cheung

JOLLY BUBBLE

WORK PROJECT

Leaflets

Designed print marketing collateral tailored for families, translating brand guidelines into engaging layouts. Balanced whimsical, bubble-themed illustrations with clear typographic hierarchy to drive event bookings and party package inquiries.

Food Menu

Designed unified TV digital displays and letter-size print menus for Jolly, optimizing typography, contrast, and layout hierarchy for both long-distance screen readability and seamless in-person ordering.

TV Mode

Letter Size

TV Mode

Letter Size

Playground Entry Guide

Redesigned the playground’s text-heavy check-in guide into a dynamic TV display, transforming required entry steps—like signing waivers and wearing grip socks—into a playful, character-led journey. Added key contact and location details to make the venue instantly recognizable from the outside, simplifying the onboarding process for parents while speeding up front-desk entry.

New Version (After)

Problem

The previous check-in guide suffered from visual clutter and excessive information. Parents entering the venue couldn’t absorb the key entry requirements quickly, causing confusion and delays at the front door.

Office Version (Before)

Photography Service

Provided on-site event and portrait photography for children’s birthday parties and venue activations, capturing candid family moments, themed decor setups, and branded interior spaces for marketing use.